Nike is continuing its strategy of focusing not only on the sporting prowess of its stars, but on the stories behind their rise to success. And its latest campaign sees it turning the spotlight on Raheem Sterling.
As the Christmas shopping season enters its final fortnight, malls giant Intu has launched a new campaign designed to drive shoppers into its physical spaces. But it’s one that will continue post-Christmas too.
Burberry has announced the launch of a digital pop-up experience, powered by Google Lens, at Ely’s Yard in Brick Lane, London. It sees the company focusing heavily on experiences rather than directly on commerce.
Leave it to Alessandro Michele to dream up a novel manner to present his latest collection for Gucci. A tour of ancient, Renaissance, rationalist and even faintly decrepit Rome shot by Bruce Gilden for pre-fall 2020.
Swedish-American actor Joel Kinnaman is set to front Björn Borg’s 2020 campaigns as part of a long-term collaboration geared towards highlighting the benefits of working out. His first campaign will launch in January.