Asos is testing See My Fit, an augmented reality tool developed with Zeekit that gives shoppers a “simulated view of a product in different sizes and on different body types”. It's the first European retailer to use it.
Beiersdorf, which owns brands Nivea, Eucerin and La Prairie, has partnered with the AI business Insilico Medicine -- which develops end-to-end drug discovery pipelines -- to carry out computer-simulated skin research.
From making cars talk using Alexa’s voice to managing data from factories full of robots, Amazon wants a big piece of the action in transportation, and this week at CES will unveil more about its strategy to do so.
During Paris Fashion Week, showroom for up-and-coming brands Designers Apartment shone the spotlight on 13 innovative brands working to make a name for themselves in an increasingly competitive and harsh environment.
Yoox Net-A-Porter has cut the ribbon on a new tech hub at its headquarters near Bologna, Italy. The facility will be home to 250 employees, who will be tasked with pushing the group’s shopping experience forward.
Italian outerwear maker Moncler said on Thursday it had launched a carbon-neutral down jacket made with plant-based fabrics, reflecting luxury customers’ increased interest in environmentally friendly products.
Independent fashion retailer M&Co has seen a 27% increase in average order value (AOV) and a significant reduction in returns since implementing smart fit and size recommendations on its e-commerce site.