One brand quietly winning a legion of fans since coming to show in Paris two years ago is Silvia Tcherassi. A highly sophisticated Colombian, Tcherassi was previously named Chevalier des Arts et des Lettres.
Office Depot on Monday teamed up with Alibaba Group Holdings Ltd to launch a co-branded e-commerce website, seeking to tap into the opportunities of selling to small and medium-sized businesses in the United States.
Some fashion businesses are now looking to meet the demand for new styles through digital designs, convincing customers to pay real cash for virtual clothes that are digitally “fitted” onto users’ photographs.
LVMH has revealed the names of the 26 companies featured in the second edition of its ‘Start-up House’ technology incubator at Paris start-up campus Station F. Half of them also took part in the first edition.
The American retail network has revealed a new visual identity and logo in line with the growing importance the company is placing on its digital channels and has also launched its Q Anytime app for iPhone.