Landsec announces Nike Unite debut at Portsmouth's Gunwharf Quays
Nike is to open a Nike Unite location at the Landsec-operated Gunwharf Quays outlet shopping centre in Portsmouth in the spring.
The banner, which is the sportswear giant’s community-focused concept that helps connect people with sport, is actually part of a Nike upsizing programme at the waterfront destination. It will see the retailer moving from its 8,570 sq ft store to a new 11,160 sq ft space to incorporate Nike Unite, creating “new in-and-out-of-store experiences that celebrate sport and the local community. .
At the new-look store, Nike said guests will be “welcomed by an in-store community wall highlighting the store team and local partnerships, as well as local landmarks and hometown athletes to help local residents feel represented in the space”.
Gemma Casey, Senior Retail Channel Director at Landsec said: “We’re committed to working with our brand partners to meet their evolving retail needs, and this exciting refit for Nike will give them an even bigger and better space to showcase the latest trends in sports clothing and engage with their customers.
"Nike Unite Portsmouth will be a welcome addition for our guests at Gunwharf Quays, providing opportunities for the local community to enjoy sport together.”
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