Inc Retail to open The Campus retail and leisure space
It’s being heralded as a venture to "redefine how consumers use retail spaces". It’s called The Campus and is being developed to include pop-up retail, flexible workspace, and an urban food hall. It also features an interactive leisure area including a bar and digital table games.
The concept was designed and developed by the teams behind Inc Retail, the owner of leathergoods brand Knomo London, to “revolutionise the way people shop, work, and play”.
Plans are to launch 10 locations in the UK by 2023, with sites in all major cities within five years. The first is expected to debut this spring, followed by further sites in the second half of 2022.
Inc Retail’s sister company, incspaces, a flexible workspace provider, will manage the workspace area within The Campus.
Dan Shaw, managing director of Inc Retail, told Bdaily News that The Campus was “our biggest move yet in redefining the retail landscape.”
He said: “The Campus will redefine how consumers use retail spaces, and it will bring together people to allow them to work, shop, eat, and play under one roof… while also solving a growing challenge of repurposing vacant retail space.”
Shaw added that “convenience, experience, and discovery” will be at the centre of The Campus, “supporting local brands and bringing new brands to market for the first time in physical retail space.
Ben Perman, creative director of Inc Retail, added: “We have been developing this scheme over the last 12 months, working with an expert team across retail, workspace and construction sectors, to create something special. We have designed a space that encourages collaboration and celebrates discovery and experience.”
Several of Inc Retail’s brands will exist within The Campus, but new brands will be brought in to sit beside them to offer a “truly diverse retail mix of established and never-seen-before brands”.
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