House of Masaba to return to Singapore for pop-up
today Sep 5, 2019
House of Masaba will return to Singapore to hold a pop-up shop at The Colonial at Scotts on September 21, to launch its latest collections in the country.
The upcoming House of Masaba pop-up shop in Singapore will feature a selection from the brand’s latest resort wear collection and festive 2019 collection. The curated selection will be geared towards destination weddings, as the wedding season approaches, the brand shared on its social media.
House of Masaba held its first pop-up store in September last year at the Yantra restaurant. The brand’s founder and head designer Masaba Gupta also held a meet-and-greet with shoppers at the event.
The brand also recently released a capsule collection of festive wear for Ganesh Chaturthi, which took place on Monday. The collection features brightly coloured gowns, sarees, and kurtas featuring statement gold-foil patterns and floral motifs.
House of Masaba recently completed its biggest U.S. tour to date. The brand held pop-up shopping events in nine American cities in August including Miami, Dallas, Houston, and Austin. The tour was organised in collaboration with Style Paparazzi and featured clothing from the brand’s autumn/winter 2018 and spring/ summer 2019 collections.
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