Published
Mar 26, 2014
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Céline opens London flagship

Published
Mar 26, 2014

Luxury brand Céline has opened its London flagship at 103 Mount Street in Mayfair. The LVMH-owned brand will occupy a 600m² space, half of which will be used as sales floor space. Céline’s closed the doors to its previous London flagship store in 2009.


The store concept features a large central oval-shaped spaced which leads on to various departments, including handbags, shoes and ready-to-wear.


The store spans across one level and its design was overseen by creative director Phoebe Philo and Céline’s design team who are based in London. For the project, Philo collaborated with Danish artist FOS who has created a line of home accessories to be sold exclusively in the store.

Céline is also sold at department stores Harrods and Selfridges, as well as at Dover Street Market.

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